WIK CLOTHING

From 2015 until 2018 I ran a clothing label with two friends of mine. The aim of every seasonal line was to transform digital concepts into a physical reality. WIK was a creative outlet of ours before me and my friends each went into different industries.

SS16 WAVE

For SS16, we explored the digital representation of music, which is the waveform. The four t-shirts we released each represented a different waveform graph.

Role: Camera & Editor
Year: 2016

RUBRICO

As part of a social media campaign, we invited one of the shops selling our garments to feature in a series of videos. Rico, of Chez Rico in Maastricht, was crowned ‘Rubrico’, which was derived from the Dutch word rubriek, meaning the column or section in a newspaper. Rico combined items from his shop with WIK and this series is the result.

Role: Camera & Editor
Year: 2016